Official document — last revised in 2026

Privacy Policy 77eecom — Your Data Protected in Brazil

77eecom handles your personal data with responsibility and transparency. This document explains what we collect, how we use it, and what rights you have as a data subject — in full compliance with the LGPD.

Updated January 2026 Brazilian Portuguese LGPD Compliance

How 77eecom Takes Care of Your Data

Privacy is not a technical detail — it's part of how 77eecom was built. These are the six pillars that guide data handling across the platform.

256-Bit SSL Encryption

All pages, forms, and transactions on 77eecom are protected by 256-bit SSL encryption. Your data — including your CPF, banking details, and Pix payment information — travels securely between your device and the platform's servers.

Full LGPD Compliance

77eecom operates in compliance with Brazil's General Data Protection Law (Law No. 13,709/2018). All data collection, storage, and usage processes have undergone dedicated legal review to ensure compliance with current Brazilian legislation.

No Sale of Data to Third Parties

77eecom does not sell, rent, or trade users' personal data with any third party for advertising or commercial purposes. Data is only shared when required by law or when strictly necessary for the operation of the contracted services.

Minimal and Necessary Data Collection

77eecom collects only the data strictly necessary to provide its services: account registration, identity verification (KYC), payment processing via Pix and boleto, and compliance with legal obligations. No data is collected for convenience.

Your Guaranteed Rights

As a data subject, you may access, correct, delete, or request the portability of your data at any time. 77eecom responds to all requests within 15 business days, as provided under the LGPD, at contato@77eecom.click.

Restricted Internal Access

77eecom users' personal data is accessed internally only by staff who require it directly to perform their duties — customer support, identity verification, and financial processing. All access is logged and periodically audited.

1. Introduction and Controller Identification

This Privacy Policy describes how 77eecom, operator of the Sports Betting and online casino platform available at 77eecom.click, collects, uses, stores, shares, and protects the personal data of users who register or access the platform's services.

77eecom acts as personal data controller, as defined by Brazil's General Data Protection Law (LGPD — Law No. 13,709/2018). This means we are responsible for all decisions regarding the processing of data collected on our platform.

By creating an account at 77eecom, making a deposit via Pix, accessing any product on the platform — Sports Betting, live casino, slots, jackpot or VIP Program — or simply browsing the site, you confirm that you have read and understood this Privacy Policy and agree to the processing of your data as described herein.

This Policy should be read together with the Terms and Conditions of 77eecom, which contain supplementary provisions governing the use of the platform and the rights and responsibilities of users.

2. What Data We Collect

77eecom collects personal data at various points throughout your interaction with the platform. The data collected falls into the following categories:

Registration and identification data:

  • Full legal name as it appears on an official document;
  • CPF (Cadastro de Pessoas Físicas) — a unique number required for identity verification;
  • Date of birth — to confirm the minimum age of 18 required by the platform;
  • Email address;
  • Mobile phone number;
  • Full residential address (street, number, unit, zip code, city, state).

Identity verification data (KYC):

  • Official government-issued ID image (national ID card, driver's license, or passport);
  • Up-to-date proof of address;
  • Selfie with ID document, when requested;
  • Proof of ownership of the Pix key used for withdrawals.

Financial and transaction data:

  • Pix key (CPF, email, phone number, or random key) linked to the account;
  • Credit or debit card details for payment processing (stored in tokenized form by the payment processor — 77eecom does not store the full card number);
  • History of deposits, withdrawals, and bets placed on the platform;
  • Account balance and transaction history.

Usage and browsing data:

  • IP address and approximate location information;
  • Device type, operating system, and browser used;
  • Pages visited, session duration, and interactions within the platform;
  • Data from cookies and similar technologies (detailed in section 8).

Sensitive data: 77eecom does not collect sensitive data such as racial origin, religious beliefs, or genetic or biometric data beyond what is necessary for identity verification. When the collection of sensitive data is required, it will always be preceded by explicit consent.

3. How We Use Your Data

Personal data collected by 77eecom is used solely for the purposes described below. No data is used for purposes incompatible with those listed without the user's renewed consent:

  • Service delivery: account creation and management, processing of Sports Betting (football, volleyball, MMA, basketball, e-sports), access to Live Casino, slots, jackpot, and VIP Program;
  • Financial processing: deposits and withdrawals via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago and TED bank transfer — including reconciliation and fraud prevention;
  • Identity verification (KYC): age verification, anti-money laundering, and compliance with Brazilian regulations;
  • Customer support: 24/7 support via chat, email, and for VIP members, a dedicated WhatsApp line;
  • Account communications: registration confirmations, transaction notifications, security alerts, and relevant service updates;
  • Marketing communications: sending promotions, bonuses, and news — only to users who have opted in to receive this type of communication, with the option to unsubscribe at any time;
  • Compliance with legal obligations: reporting to Brazilian regulatory and tax authorities when required by law;
  • Continuous improvement: aggregated and anonymous usage analysis to improve the platform, enhance user experience, and develop new products.

4. Legal Basis for Data Processing

The LGPD requires that every instance of personal data processing have a specific legal basis. At 77eecom, we rely on the following legal bases, as set out in Article 7 of Law No. 13,709/2018:

  • Contract performance (Art. 7, V): processing necessary to provide platform services following registration and acceptance of the Terms and Conditions — includes bet processing, Pix withdrawals, and account management;
  • Compliance with a legal obligation (art. 7º, II): identity verification (KYC), anti-money laundering, and reporting to Brazilian regulatory authorities as required by applicable law;
  • Legitimate interest (Art. 7, IX): fraud prevention, platform security, analysis of gambling behavior for user protection purposes, and service improvement — always respecting the fundamental rights of data subjects;
  • Consent (Art. 7, I): sending marketing communications and promotions, collecting optional data, and using non-essential cookies — with a clear option to withdraw consent at any time.

Withdrawal of consent: when the processing of your data is based on consent, you may withdraw it at any time by emailing contato@77eecom.click or through your account settings on the platform. Withdrawal does not affect any processing carried out before the request.

5. Sharing Data with Third Parties

77eecom does not sell, rent, or trade users' personal data. Data is shared only where necessary for the operation of our services or as required by law:

  • Payment processors: data required to process deposits and withdrawals via Pix, credit/debit card, PicPay, Mercado Pago, boleto bancário, and TED bank transfer — including institutions such as Nubank, Itaú, Bradesco, and Banco do Brasil. These companies are subject to their own privacy policies and to regulations set by the Banco Central do Brasil;
  • Identity verification providers: specialized KYC companies that assist with document verification and fraud prevention, acting as data processors under a specific agreement with 77eecom;
  • Game providers: for the proper functioning of slots, Live Casino, and other games, minimal session data may be shared with the gaming technology providers contracted by the platform;
  • Public authorities: data may be shared with Brazilian tax, regulatory, or public security authorities when required by law, court order, or a valid administrative ruling;
  • Auditors and legal advisors: in internal audit, litigation, or legal advisory situations, subject to professional confidentiality obligations.

All third parties who receive personal data from 77eecom users are contractually required to handle that data with the same level of protection the LGPD demands.

6. Data Storage and Security

77eecom users' personal data is stored on secure servers with appropriate technical and organizational controls in place to prevent unauthorized access, loss, alteration, or improper destruction.

Security measures adopted by 77eecom include:

  • 256-bit SSL/TLS encryption across all communications between the user and the platform's servers;
  • Encryption at rest for sensitive data stored in our databases, including CPF, banking details, and identity documents;
  • Role-based access control (RBAC): only staff with a verified need can access personal data, and all access is logged;
  • Two-factor authentication (2FA) for internal access to systems containing personal data;
  • Continuous monitoring of access attempts and suspicious activity in our systems;
  • Periodic security audits carried out by internal teams and, where applicable, by external consultants;
  • Incident response plan with defined procedures for notifying users and the ANPD in the event of a data breach, as required by the LGPD.

In the event of an incident: if a data breach occurs that may pose a significant risk to users, 77eecom will notify the affected account holders and the National Data Protection Authority (ANPD) within the timeframe required by the LGPD, with full details of the incident and the measures taken.

7. How Long We Retain Your Data

77eecom retains users' personal data for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law. The general retention periods are:

  • Registration and KYC data: retained for as long as the account remains active and for up to 5 (five) years after account closure, as required by Brazilian anti-money laundering regulations;
  • Financial transaction history: retained for up to 10 (ten) years for tax purposes and compliance with Brazilian tax legislation;
  • Betting records: retained for up to 5 (five) years after the bet is placed;
  • Access data and security logs: retained for up to 6 (six) months, unless an ongoing investigation requires otherwise;
  • Marketing and communications data: retained for as long as active consent exists — removed within 30 days following consent withdrawal.

Once retention periods expire, data is deleted or irreversibly anonymized, making it no longer possible to link it to the original account holder.

8. Cookies and Tracking Technologies

77eecom uses cookies and similar technologies to ensure the platform functions correctly, improve the user experience, and — with your consent — carry out usage analytics. The types of cookies used are:

  • Essential cookies: required for the platform's core functionality — maintaining authenticated sessions, storing language preferences, and saving account settings. They cannot be disabled without compromising platform functionality;
  • Performance and analytics cookies: collect anonymous data on how users navigate 77eecom — pages visited, session duration, errors encountered — to continuously improve our services. Consent required;
  • Functionality cookies: store personalized preferences such as betting settings, favorite markets, and casino preferences to enhance the user experience. Consent required;
  • Security cookies: help detect fraudulent activity and protect account integrity. They are considered essential to platform security.

You can manage your cookie preferences through your browser settings or via the privacy preferences panel available on the platform. Disabling non-essential cookies does not affect access to 77eecom's core features.

9. Protection of Minors' Data

77eecom is a platform exclusively intended for users over the age of 18 (eighteen) years. We do not intentionally collect personal data from minors, and the registration of minors is expressly prohibited under the platform's Terms and Conditions.

The identity verification process (KYC) includes age confirmation through an official government-issued photo ID. Accounts identified as belonging to minors are immediately closed, and any collected data is handled in accordance with legal requirements and deleted after the mandatory minimum retention period.

If you become aware that a minor under 18 has created an account on 77eecom, please notify us immediately at contato@77eecom.click or via our 24-hour support chat.

10. Your Rights as a Data Subject (LGPD)

The LGPD grants data subjects a set of rights that 77eecom is fully committed to upholding. You may exercise any of the following rights at any time:

Right What this means in practice
Access Request a copy of all personal data that 77eecom holds about you, including the purpose and source of that data.
Correction Request the update or correction of incomplete, inaccurate, or outdated information in your 77eecom account.
Deletion Request the deletion of your personal data, subject to the minimum retention periods required by law (e.g., tax and KYC data have mandatory retention periods).
Objection To object to data processing carried out on the basis of 77eecom's legitimate interest, with justification, when you believe it affects your fundamental rights.
Blocking or Anonymization Request the temporary blocking or anonymization of unnecessary or excessive data relative to the purpose of processing.
Portability Receive your data in a structured, interoperable format for transfer to another service provider, in accordance with ANPD regulations.
Withdrawal of Consent Withdraw your consent for processing based on that legal ground (e.g., marketing communications), without affecting any processing that took place prior to withdrawal.
Data Sharing Information Request a list of all public and private entities with which 77eecom has shared your personal data.

To exercise any of these rights, submit a written request to contato@77eecom.click with the subject line "LGPD Rights — [your full name]" or use the 24-hour support chat inside the platform. 77eecom will respond within 15 (fifteen) business days, as required by the LGPD.

If you feel your request was not handled appropriately, you may file a complaint with the National Data Protection Authority (ANPD), the regulatory authority responsible for overseeing the LGPD in Brazil.

11. International Data Transfers

To operate the platform, some personal data may be processed by technology and service providers located outside Brazil — such as cloud infrastructure servers, casino game providers, and international fraud prevention systems.

When international data transfers occur, 77eecom ensures that:

  • The destination country offers an adequate level of data protection, as recognized by the ANPD, or
  • Adequate contractual safeguards are in place, such as standard contractual clauses aligned with the LGPD, ensuring a level of protection equivalent to Brazilian law;
  • Data transferred is limited to the minimum necessary for the specific purpose;
  • Users are informed of such transfers whenever relevant.

77eecom maintains an up-to-date record of the categories of internationally transferred data and the applicable safeguards, available upon request to the company's DPO.

12. Changes to This Privacy Policy

77eecom may update this Privacy Policy periodically to reflect changes in Brazilian legislation, our data processing practices, or the services offered by the platform.

Material changes will be communicated with a minimum advance notice of 7 (seven) days via the email address registered to your account and/or through a prominent notice on the platform. The most current version of this Policy will always be available on this page, with the date of the last revision shown at the top of the document.

Continued use of the 77eecom platform after any changes to this Policy take effect constitutes acceptance of the updated terms. If you disagree with any modification, you may exercise your right to data deletion and close your account as described in Section 10.

13. Contact, DPO & Privacy Channel

77eecom has appointed a Data Protection Officer (DPO), as required by the LGPD, responsible for receiving communications from data subjects and serving as the point of contact with the Autoridade Nacional de Proteção de Dados (ANPD).

To exercise your data subject rights, report privacy incidents, request clarification about this Policy, or contact 77eecom's DPO:

  • Privacy email: contato@77eecom.click (subject: "Privacy / LGPD")
  • Support chat: available 24 hours a day, 7 days a week, within the 77eecom platform
  • VIP WhatsApp: for VIP Gold, Diamond, and Black members, via the number provided by your dedicated account manager

The response time for privacy and data protection requests is up to 15 (fifteen) business days from the receipt of a complete request. In more complex cases, this deadline may be extended by an equal period, with prior notice to the requester.

All privacy-related inquiries are handled exclusively in Brazilian Portuguese.

Where and How 77eecom Uses Your Data

A visual summary of the main data categories collected and their specific purposes within the platform.

Registration Data

Full name, CPF, email, phone number, and address. Used to create and verify your account, process Pix withdrawals, and meet Brazilian legal obligations.

Financial Data

Pix key, deposit and withdrawal history. Used to process payments, prevent fraud, and comply with Banco Central do Brasil requirements.

Identity Documents

Government-issued ID, driver's license, or passport submitted during KYC. Used exclusively for identity and age verification — never shared for commercial purposes.

Betting History

Bets placed on football, volleyball, MMA, casino, and other products. Used for VIP cashback calculations, dispute resolution, and responsible gambling.

Browsing Data

IP, device, pages visited. Used in aggregate and anonymous form to improve the platform and detect suspicious or fraudulent activity.

Communication Preferences

Opt-in for promotional emails and notifications. Used only with active consent — you can unsubscribe at any time through your account settings.

How to Exercise Your Rights at 77eecom

Knowing your rights matters, but knowing how to act on them makes all the difference. At 77eecom, the process is simple and straightforward — no red tape, no endless forms.

Send an email to contato@77eecom.click

Use the subject line "LGPD Rights — [your name]" and describe your request. We accept requests for access, correction, deletion, portability, and withdrawal of consent.

Use the 24h Support Chat

The 77eecom in-platform chat is available at any time. For straightforward requests — such as opting out of marketing communications or reviewing your registration details — it's the fastest channel to use.

Receive a Response Within 15 Business Days

77eecom responds to all privacy-related requests within up to 15 business days. For complex cases, the deadline may be extended by an additional 15 days, with prior notice to the requester.

Appeal to the ANPD if Needed

If your request is not adequately addressed, you have the right to file a complaint with the National Data Protection Authority (ANPD), the regulatory body responsible for the LGPD in Brazil.

Why Privacy Matters to 77eecom

Whether you're depositing R$ 50.00 via Pix to bet on a Brasileirão match or joining a live blackjack table at 77eecom, you're entrusting the platform with your personal and financial data. That trust is never taken for granted here — it's the foundation of everything we've built.

The decision to be fully compliant with the LGPD was not driven solely by legal obligation. It was a product choice. A platform that doesn't respect its users' data doesn't deserve their loyalty — and 77eecom understands that.

This translates into concrete choices: we do not sell data, we do not share it unnecessarily, we use end-to-end encryption, we keep internal access controls strict, and we audit our practices regularly. When an incident occurs — and in any robust system that possibility exists — 77eecom is committed to immediate transparency: notifying the affected user and the ANPD within the legally required timeframes.

77eecom's VIP Program — with its weekly cashback and dedicated account manager — is made possible by maintaining a detailed history of your bets. This data works directly in your favor: we calculate your level automatically, credit your cashback without you having to ask, and tailor promotions to your playing profile. It's a clear example of how responsibly handled data creates real value for the user, not just for the company.

Privacy and security are not what sets 77eecom apart — they are the baseline any serious platform should meet. What truly sets us apart are the odds, the markets, the Live Casino in Portuguese, and the VIP Program. But without privacy, none of that would be worth anything.

LGPD Compliance — Law No. 13.709/2018

This Privacy Policy was drafted in compliance with Brazil's General Data Protection Law (LGPD — Law No. 13,709/2018). 77eecom handles your personal data responsibly, transparently, and securely. All transactions are protected with 256-bit SSL encryption, and no data is sold or shared with third parties for commercial purposes.

To exercise your rights or get clarification, visit the Terms and Conditions, our Responsible Gaming or reach us by email at contato@77eecom.click. We respond within 15 business days.

Privacy Questions at 77eecom

No. 77eecom does not sell, rent, or trade users' personal data with third parties for any commercial or advertising purpose. Data sharing only occurs when strictly necessary for the operation of our services — such as with payment processors for Pix and boleto transactions — or when required by law. All partners who receive data are contractually obligated to handle it with the same level of protection required by the LGPD.

You can request deletion of your data at any time by emailing contato@77eecom.click with the subject line "LGPD Rights — Data Deletion" or via the platform's 24h support chat. Please note that certain data is subject to mandatory minimum retention periods under Brazilian law — such as financial data for tax purposes (up to 10 years) and KYC data for anti-money laundering compliance (up to 5 years after account closure). Once those periods expire, data is permanently deleted. 77eecom responds to deletion requests within up to 15 business days.

After account closure, 77eecom retains data for the minimum period required by law: KYC data for up to 5 years and financial transaction history for up to 10 years — both required under Brazilian anti-money laundering regulations and tax legislation. Data not subject to mandatory retention — such as marketing preferences and browsing history — is deleted or anonymized within 30 days of closure. Once all retention periods have elapsed, data is permanently deleted.

Yes. The right of access is guaranteed by the LGPD and 77eecom fully complies with it. Submit a request to contato@77eecom.click with the subject line "LGPD Rights — Data Access" or through the 24h support chat. You will receive a full report covering all categories of data the platform holds about you, including the purpose of use and, where applicable, information about sharing with third parties. The response deadline is up to 15 business days.

All payment data — including Pix keys and credit/debit card information — is processed with 256-bit SSL encryption. Card data is stored in tokenized form by the payment processor, meaning 77eecom never stores the full card number in its systems. Pix transactions are processed directly through the Brazilian Central Bank's system, with the same security guarantees that apply to any Pix transfer in the country. All transactions are recorded in your account history for review at any time.

Yes. Marketing communications and promotions are consent-based — you can withdraw that consent at any time. To unsubscribe, go to the notification settings within your 77eecom account, use the unsubscribe link in any promotional email, or send a request to contato@77eecom.click. Cancellations are processed within up to 5 business days. Essential account communications — such as withdrawal confirmations, security alerts, and terms updates — will continue to be sent regardless, as they are necessary for the provision of the service.
77eecom — your data protected, your privacy guaranteed

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